Professor Michael Braungart, co-founder of the Cradle to Cradle design concept. Yes, there are already over 11,000 certified Cradle to Cradle products. All C2C-certified systems from Schco are available as standard at no. No, the 20% of the components that are obsolete are exchanged, and the other 80% remain in place.ĭo marketable Cradle to Cradle products already exist? Als EPEA sind wir stolz darauf, dass unsere gemeinsamen C2C-Prinzipien kombiniert mit unseren digitalen Instrumenten nun zu einer Verbreiterung und Skalierung in allen Industriebranchen fhren. In production I then make do with only five to eight high-value components instead of using 150 cheap plastic parts.Īnd do I receive a new machine after 3,000 washing cycles? Cradle to Cradle has three key principles: Use Solar Income: as opposed to fossil fuels which are stored solar energy Waste Food: nothing goes to waste, all material flows should be useful to the rest of the economy or the environment, or designed out Respect Diversity: be compatible with the natural world. Michael Braungart hat mit dem Cradle to Cradle Designprinzip sicherlich den relevanten Lsungsansatz fr umweltgerechtes Wirtschaften entwickelt. We have developed a washing machine with which you only sell the customer 3,000 washes. Two types of nutrients are: Biological Technical A biological. If, however, I only sell the use of the machine, then innovation can spread. According to McDonough and Braungart, in a cradle to cradle process, waste products are basically nutrients for another process. Furthermore, in the digitalised world industry has to change over to selling the function rather than the machine.Ī washing machine that lasts 50 years is a huge curse because you don’t get the materials back and new water-conserving technology doesn’t enter the market. Industry’s response is euphoric, because the focus is no longer on avoidance, but on innovation, quality and beauty.

Cradle to cradle braungart